Fundamentals of web3:
Designing Digital Assets & Services on blockchain

Future-proof your career and expand your design skills by learning the foundations of web3, design, mint and launch tokens using generative techniques. An online course with on-demand lectures, resources and templates to help you design, mint, and launch web3 services with a digital token collection.

👩‍💻 Online only | Launches Autumn ‘24

Register your interest and we will send you a discount code when the course opens.

Taught by Shreya Bhan
Founder, Designer, NFT artist

T&C apply.

More About The Course 🚀

🤩

Packed with resources, templates, roadmaps and design templates

👩🏾‍💻

For designers, artists, and web3 product managers

Online only.
Self-paced

📄

Enrolment
certification

  • Absolutely loved this. Exactly what I needed: not to be spoken to like I’m an expert on NFTs or even Web3, given perfect simplification of complex concepts with spoken and visual clarity, the pace was Goldilocks-level right (not too fast, not too slow), and examples really helped concretise some ambiguous things.

    - Anahita, D2C Strategy & Growth (UK)

  • It was very helpful to cover the entire end-to-end process of developing a NFT. Many of the tools taught in the course were quite eye-opening and fun to practise with myself.

    🌟🌟🌟🌟🌟
    - Yalena, Business Designer (Singapore)

  • Foundation in Design for NFTs provided me with a solid foundation to navigate the complex world of Non-Fungible Tokens (NFTs).

    🌟🌟🌟🌟
    - Product Designer (UK)

  • This course's insights into NFT market trends, along with the supportive community, enriched my learning journey, enabling me to confidently engage in the NFT space with purpose and confidence. If you're eager to start your NFT journey with a strong foundation and to cut through the noise, I highly recommend Foundation in Design for NFTs.

    🌟🌟🌟🌟
    - Mo, Senior UI/UX Product Designer (UK)

  • High-quality and insightful course which really helps to establish foundational knowledge around NFTs. It's a great resource to help improve your understanding of the complexities and minutia of NTFs. Would highly recommend to any designer looking to prepare themselves for working with future technologies.

    -Ross, Product Design, Discipline Lead

Skills you will gain:

Build foundational knowledge of NFTs, blockchain and web3

Create your NFT strategy with pricing, research, concept development and tokenomics

Design and conceptualise your NFT collection

Create a roadmap for your NFT collection

Develop your go-to market strategy

Gain tactical knowledge on partnership and community building approaches

Hands-on understanding of minting a collection

What’s included 🧑🏻‍🏫

▶️ 8 videos watched on-demand, accessible via the Design3 platform

📚 Miro and PDS templates (including roadmaps, research templates, go-to-market strategy and design file with layers and traits to create your own digital assets)

📰 20+ relevant articles

🙌 Practical design outcome for your portfolio

💻 Lifelong access on mobile and laptop

📄 Enrolment certification given on purchase

  • This course is ideal if:

    • 🤩 Growth marketeers looking to expand their skill sets and developing strategies for existing web2 products to move to web3 or growing web3 services

    • 🤓 Designers from UX to service designers looking to further their understanding of human-centred design and get started on learning the fundamentals of decentralised services

    • 😎 Artists and visual designers who want to learn how to design, mint and launch digital collections

    • 🤔 Innovation and management consultants who are looking to learn the fundamentals of web3 and digital assets to guide clients on develop decentralised products and services

  • Chapter 1: Laying a strong foundation in web3 and digital assets

    • Explore the evolution from web1 to web2, and the emergence of web3

    • Gain a comprehensive understanding of digital assets, blockchain technology, and cryptocurrencies

    • Discover various digital asset categories: digital art, music, animations, photography, and more

    • Examine web3 use cases and trends: collectibles, PFP projects, unique art pieces, and beyond

    In this chapter, we'll showcase inspiring examples to help you craft your personalized digital asset design brief. Alternatively, choose from our curated selection of pre-prepared briefs to kickstart your journey.

    Chapter 2: Harnessing digital assets to address real-world challenges

    • Identify needs, roadmaps, and utilities in for digital assets

    • Study successful projects, artists, and brands to understand their problem-solving and innovative approaches

    • Uncover the secrets to a thriving digital asset project

    • Envision the future of your project and their potential impact

    In Week 2, you'll develop an initial NFT concept based on your brief, refine the idea, and create high-level designs.

    Chapter 3: Crafting and minting digital assets

    • Learn the ins and outs of minting across various platforms

    • Understand auctions, reserve prices, and pricing strategies for your web3 digital assets

    • Navigate NFT marketplaces and select the best fit for your creation

    • Grasp gas fees and other associated costs

    • Delve into Intellectual Property Rights (IPR) considerations for NFTs

    During Chapter 3, you'll build, fine-tune, and test your NFT design, ensuring it's ready for the real-world.

    Chapter 4: Launching your digital assets into the market

    • Master web3 marketing and outreach strategies

    • Leverage community building and press releases for maximum exposure

    • Gain practical insights on potential collaborators and key influencers to follow

    • Cultivate a dedicated community for long-lasting engagement and impact around your web3 service, leveraging your digital assets

    In Chapter 4, you'll finalize the design for your digital assets, launch it into the real world, and strategize ways to maintain its long-term impact and value.

    • A laptop or desktop

    • A good internet connection

    • A free account for Miro

    • To create your Digital assets you can use software like Photoshop, Sketch, Figma, Procreate . Alternatively your NFTs can be drawings or photographs you’ve taken. Your tutor will discuss and determine these with you at the start of the course

    • The template provided to you in this course will be in Photoshop

This is a Certified Course

After completing this four-week course, fulfilling the brief and meeting the tutor’s requirements; you’ll receive your certificate.. We will send this to you via email as a downloadable PDF after 2 weeks of completion.

Certificates are configured to share on platforms like Instagram, LinkedIn and Twitter.

Register your interest here ↘️

Be the first to know when enrolment starts and get priority access for early bird discounts when we release!

We respect your privacy and will only contact you for updates on the course.

Meet Your Instructor - Shreya Bhan

Shreya is a multifaceted artist with over a decade of experience in the fashion industry. Shreya's unique perspective on aesthetics and design has led her to quickly established herself as a prominent figure in the exciting world of NFTs, exhibiting and speaking at global NFT events such as NFT.London, NFT.NYC and more.

She founded Brushbound, a colourful and dynamic fashion brand that celebrates creativity, self-expression, and the power of art. Brushbound offers physical products and a selection of exclusive NFTs, featuring original art and limited edition digital collectibles.

Shreya's dedication to innovation and creativity has led to a devoted following of fans and collectors. She has been invited to share her ideas at numerous events, including NFT.London, NFT.NYC, and She.NFT in Amsterdam. Her work has also been featured in various publications such as Des femmes magazine, and web3 London events.

Follow Shreya Bhan on Twitter. Follow Brushbound here.

Shreya’s work has been widely covered by leading web3 platforms, magazines and conferences globally 🌍

Frequently Asked Questions

  • Not really. All of our classes are fully online, so you can take them from any time zone, anywhere in the world.

    Although there is a weekly 1-hour live class held by our instructor, we will make the class recording available to you after class too if you cannot join at that specific time or want to review again after class.

  • We understand that circumstances can change and you may need to change your enrolment. However, we would always be delighted to have you join us, and we will make an effort to accommodate you in our next cohort if you prefer not to cancel your enrolment entirely.

    If you still intend to cancel and notify us 30 days before the course start date, you will receive a full refund. If you let us know less than 30 days before the start date, we can offer a 50% refund.

  • The certificate serves as confirmation that you have understood the process of designing NFTs and have demonstrated this knowledge by completing the brief. Without evidence of this accomplishment, we cannot provide you with the certification of completion. It is important to complete the brief to receive your certificate. We will not be able to refund the course fee if participants do not complete the course on time for certification.

  • All course materials, including videos, activities, additional resources, and exercises will be available during and after the course in our member area on Design3 website for you to refer back to any time.

  • You can take this part-time course if you have 3 - 5 hours spare each week. All our course materials will also be made available for you to learn at your own pace during and after the course.

  • Our live sessions are recorded for you to join from any timezone or review after class. However, we recommend you to join live if you can to get the most from the group discussions.

  • To ensure you stay on track and complete the design brief within a 4-week period, we will provide you with soft deadlines for each design component throughout the course. These deadlines serve as helpful checkpoints to guide your progress and ensure timely completion of the brief.

    We also understand that some participants may require more than 4 weeks to complete their brief. If you need additional time, you can submit your completed brief within maximum 2 weeks of the course end date. Once your work is assessed and approved by our team, we will issue your certificate of completion.

  • We also offer both an in-person 2 day team bootcamp version of this course as well as special packages for teams to join the online cohort.

    If you have questions on special team arrangements, itemised invoices or team sizes, just drop us a note on courses@design3.io and we’ll be able to help.

  • Hi {Name of budget holder},

    I came across an intriguing and valuable course titled "Foundation in Design for NFTs" that I believe could significantly enhance my contribution to our team and company. Hosted by Design3, the course brings together professionals from across the globe to delve into the growing realm of design for web3.

    A few key aspects of the course include:

    Direct guidance from Shreya Bhan, an industry expert who will be the primary instructor.

    Interactive live lectures and practical sessions focused on understanding and leveraging NFTs to tackle real-world challenges.

    Opportunities to actually design, create, and launch NFTs, providing a hands-on experience.

    I anticipate the direct application of my learnings from the course to our current projects. This will equip me with the necessary skills to contribute in more meaningful ways to our work. Moreover, I am keen to share my acquired knowledge with the team, facilitating a collective growth.

    The course fee is £495. If you're interested, you can find more details about the course here.

    I hope you can approve the budget for me to attend the upcoming cohort for this course.

    Best,

    {Your Name}

Still have questions? Drop us a note at hello@design3.io and we are always happy to chat further!